UPDATE! Being Smarter Online

I recently gave a talk about how to be more careful online — especially with social media. More and more, identity theft, invasion of one’s privacy, and other forms of online misbehavior have been occurring. Whether it involves Twitter, the New York Times, or a private citizen, hacking has become a greater problem. My presentation […]

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Being Smarter Online

PLEASE CHECK OUT THE UPDATED POST. CLICK HERE. ๐Ÿ™‚ I recently gave a talk about how to be more careful online — especially with social media. More and more, identity theft, invasion of one’s privacy, and other forms of online misbehavior have been occurring. Whether it involves Twitter, the New York Times, or a private […]

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A Timeline of How the Music Industry Has Changed

As we know, the music industry has changed dramatically in recent years. Check out this animated timeline from Digital Music News.     Post suggested by KCJ  

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Content-Driven Business-to-Business Marketing

B2B marketers are keenly aware of the importance of content-driven communications with their customers. As reported by eMarketer: “Since the days of company newsletters sent via snail mail, business-to-business (B2B) marketers have used content marketing as a lead generation and customer relationship technique. Digital makes content marketing easier โ€” but not easy, according to a […]

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GE’s Push into the Crowd for Innovation

General Electric is one of the most admired and most innovative companies in the world. It is always looking to push the envelope, as expressed in its company slogan of “imagination at work.” Now, it’s come up with a new approach to creativity, as reported by Joshua Brustein for the New York Times: “On April […]

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How Are You Defining Your Career Goals?

Consider these observations from J. T. O’Donnell, a career planning expert: “Honestly, whatโ€™s your definition of ‘career’? Have you ever written it out and really looked closely at it? Better still, have you ever made sure your definition is accurate? I challenge you to watch this video and then ask yourself if how you define […]

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What’s Ahead for “Clean Slate” Brands?

For decades, leading companies have focused on brand extensions that build upon the heritage of their most popular brands. So, the question is: Can clean slate brands (new brands) succeed in the face of all of these brand extensions? According to Trendwatching.com: “the consumer arena has never been more fixated on the โ€˜newโ€™. Thanks to […]

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“How to Create a Personal Brand Without Being a Jerk”

This is an interesting article title, right? Yet, it’s true. We need to communicate who we are and why we are the right applicant for a job — without coming across as too cocky or arrogant. As Joshua Waldman writes for Careerealism.com: “Branding is a very creative process. So, put on your creativity hat. Seriously. […]

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YouTube Stars: Where Are They Now?

๐Ÿ™‚ Check out this infographic from Jaksta.com. Click it for a larger view.     Post suggested by KCJ  

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