Planning for the New Normal

Seven company behavior shifts to consider.

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Handling Supply Chain Disruptions

Which of the six tactics noted here would YOU choose?

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Marketing Lessons from COVID-19

THIRTY insightful tips for marketing professionals.

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Data Privacy in the COVID-19 Era

  Since we started Evans on Marketing, we have written nearly 100 times about data privacy. We include both online and offline examples. And they Include data tracking. But now, as consumers, we face another huge challenge — data privacy in the COVID-19 era. There are trade-offs in tracking individuals to help reduce the ongoing […]

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Which Activities Are Risky – and Which Are Not

Be careful out there. Low-risk and high-risk activities are identified and discussed here.

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