We have written about 2,600 posts for Evans on Marketing. Most focused on acting appropriately, whatever the topic. So, what about mistakes to stay away from? Avoid these …
The Marketing of Mother’s Day
Happy Mother’s Day. It is a holiday for honoring all moms. Here, we focus on the marketing of Mother’s Day. Which is a huge business.
To begin, take a …
Read morePerceived Vs. Actual U.S. Incomes
Personal income is always a hot topic. And more so today. Given the rate of inflation, the use of contract workers rather than employees, and other factors. A much-debated …
How to Personally Connect with Customers
In this blog, we have written hundreds of posts on the customer experience. Here, we cover how to personally connect with customers.
From Smith.ai: How to Personally Connect
… Read moreGlobal Forecast About the Future of BOPUS
Shortly before COVID-19 arrived, we discussed the growth of BPOS — buy product online, pick-up in store. [Also, known as click and collect.] Since then, BOPUS’ rise has …