Shopping Smart on Prime Days

 
Today and tomorrow, Amazon offers Prime Days, with large sales promised. Joining the shopping frenzy are others such as Walmart and Target. However, shopping smart on Prime Days

Read more

Self-Assessing the Level of Customer Experience Maturity

As we have regularly reported, a great customer experience is a key to marketing success. Thus, self-assessing the level of customer experience maturity is vital.

 

Take the Quiz: Self-Assessing

Read more

Creating a Great Customer Experience

Due to its importance, we have written about the customer experience more than 100 times. For the post below, we focus on creating a great customer experience.

 

Six Principles

Read more