Tracking Twitter, Raising Red Flags

What do you think about this story by Pete Thamel in March 30’s New York Times? “The business plan of Varsity Monitor is simple. Major universities like North Carolina, Nebraska, and Oklahoma pay $7,000 to $10,000 a year and Varsity Monitor keeps an online eye on their athletes. Among the services the company and others like it […]

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Mashable’s Customer Experience Series

   Click the image to access the article series Learn: 6 Ways to Acquire New Customers via Social Media (suggested by Chris DeVivo) 14 Community-Driven Tips for Better Customer Relationships 12 Top Community Managers Share Their Tips for Better Engagement 4 Ways To Make Your Ecommerce Site More Visually Appealing 10 Ways to Optimize Your Ecommerce […]

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Brightcove Video Strategy Framework

 Click the image to see the slide show This slide show, prepared by Brightcove’s Stuart Barnes, seeks to answer these questions: How can site traffic be increased? How can prospect engagement be improved? How can more browsers be converted into buyers? What is the best way to energize social sharing? How can Web Buzz be enhanced? How can video help?   […]

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What is Pinterest?

  Click the image to learn more At Pinterest: “Our goal is to connect everyone in the world through the ‘things’ they find interesting. We think that a favorite book, toy, or recipe can reveal a common link between two people. With millions of new pins added every week, Pinterest is connecting people all over […]

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The Rise of the Citizen Influencer

“If you haven’t heard of Klout and the emerging field of social influence measurement, you probably will soon as these measures wind their way into mainstream life. If you’re active on Facebook, LinkedIn, Twitter, or YouTube, it’s likely that your score is being assessed by a major company or brand right now whether you realize […]

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Key Factors to Consider When Going Global with Your E-Commerce Initiatives

   The the image for the full report As Bridgeline Digital puts it: “E-Commerce is both the vehicle that has accelerated the creation and exponential growth of the largest marketplace in history, and the bond that holds that Web-based marketplace together. With global E-Commerce sales projected to reach nearly $1 trillion by 2013, those businesses […]

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