We know there are cultural differences globally. These days, these differences are even greater. Partly brought on by the COVID-19 pandemic. In addition to the distinctions in language, lifestyles, …
Cybersecurity Threats Aimed at Students
In the last few years, we have presented a number of posts on cybersecurity threats. Today, we focus on cybersecurity threats aimed at students. This is a growing problem.…
Should the Tokyo Olympics Go On?
Evans on Marketing Consumers and Their Behavior, Distribution, Global Marketing, Health, Marketing Communications, Social and Digital Media, Sports and Entertainment Marketing advertising, bad behavior, business model, COVID-19, customer expectations, experiential marketing, infographic, planning, Tokyo 2020 Olympics 1
With just days until the opening ceremonies, controversy still remains. From a social responsibility perspective, should the Tokyo Olympics go on?
A Controversial Question: Should the Tokyo Olympics
… Read moreWhy Consumers Cancel Companies
As we know, customer satisfaction/dissatisfaction plays a huge role in repeat purchase behavior. But a central question continues to be why consumers cancel companies,
Interesting Top Reason Why
… Read moreNew FCC Rules in the Fight Against Robocalls
Evans on Marketing Business Analytics and Marketing Information, Consumers and Their Behavior, Distribution, Good and Bad Examples of Marketing, Marketing Communications, Privacy, Identity Theft, and Ethical Issues, Technology and Marketing bad behavior, customer expectations, FCC, Robocall Mitigation Database, robocalls, STIR/SHAKEN caller ID authentication, trust, video
Since we last wrote about robocalls two years ago, the situation has only gotten worse. Both legitimate marketers and consumers are fed up. And they want more action to …
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