Due to COVID-19, Thanksgiving 2020 saw more limited family gatherings. With travel way down. In 2021, Thanksgiving represents a more festive time. Due to fewer concerns about travel and …
The Popularity of Podcasts in 2021 and Beyond
Evans on Marketing Business Analytics and Marketing Information, Business-to-Business, Consumers and Their Behavior, Global Marketing, Marketing Communications, Social and Digital Media, Sports and Entertainment Marketing, Technology and Marketing, Trends eMarketer, experiential marketing, infographic, Insider Intelligence, opportunity, planning, podcast, social media
Forty Under Forty for 2021
Evans on Marketing Business Analytics and Marketing Information, Business-to-Business, Careers, Good and Bad Examples of Marketing, Marketing Communications, Privacy, Identity Theft, and Ethical Issues, Product Management, Social and Digital Media, Sports and Entertainment Marketing Ad Age 40 under 40 2021, advertising, experiential marketing, opportunity, trust
How can we measure the success of our self-branding efforts? For example, consider these measures. Ability to get a job. Job promotions. Salary increases. Reviews by others. And so …
Burger King Looking to Keep It More Real
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Curious about this title? “Burger King Looking to Keep It More Real.” Well, it refers to the fast-food chain’s newest attempt to present itself as healthier to consumers. Building …
Customer Satisfaction With Cable TV
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Service providers especially rely on great customer experiences for their continued success. Yet, unlike with many physical products, service performance tends to be more intangible. In this post, we …