As we reported last year, “Halloween Spending Is Big Business.” Here, we examine expected Halloween 2018 spending. How much are people spending? And on what? Will 2018 Halloween sales exceed …Read more
How may we improve the consumer purchase process? And go further than we do now? In this post, we study consumer promotions and engagement tips.
First, look at these past …Read more
Whoa! That’s some blog title: Too Many Brands Disappointing Consumers. And it’s based on recent research. So, how did we get to this point? Also, what’s next?
Before reading …Read more