Expected Halloween 2018 Spending

As we reported last year, “Halloween Spending Is Big Business.” Here, we examine expected Halloween 2018 spending. How much are people spending? And on what? Will 2018 Halloween sales exceed those in 2018? Given the state of the economy, we would certainly expect that. What Is the Level of Expected Halloween 2018 Spending? Halloween is […]

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What Countries Lead in Electric Vehicle Chargers

For electric vehicle sales to ramp up further, consumers must believe in the convenience of charging stations. Thus, we need to know what countries lead in electric vehicle chargers. And how the United States performs in this area. For some background information, check out Electric Cars Are Booming Worldwide.   Marketers Be Aware: What Countries Lead […]

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Marketers as Strategic Influencers

Business strategies set the firm’s objectives. And they outline how to reach them. In this post, we look at the role of marketers as strategic influencers.

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State of Play

TrendWatching provides very useful insights about coming trends. Today, we focus on the state of play. Is there anywhere that we don’t want to play?

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