Despite the best efforts of companies and government, cybercrime rages on – and on – and on. Let’s see how bad it is currently.
Before reading below, check out these …
Read moreUnited States Is Lagging in Global Innovativeness
According to the World Economic Forum (WEF), in 2018, the United States led in global competitiveness. For 2019, the U.S. was number two (behind only Singapore). Due …
Proactive New Strategy for Customer Returns
Yesterday, we highlighted some of the customer returns policies that most annoy shoppers. Now, we examine a proactive new strategy for customer returns.
No-Return Returns: Proactive New Strategy for
… Read moreOnline Customer Returns Are Still Too Hard
Evans on Marketing Business Analytics and Marketing Information, Business-to-Business, Consumers and Their Behavior, Distribution, Good and Bad Examples of Marketing, Online Marketing, Technology and Marketing customer expectations, customer returns, customer satisfaction, experiential marketing, infographic, Insider Intelligence, online shopping 1
Over the years, we have written many times about customer returns issues. Since the start of the pandemic one year ago, the supply chain has faced a tough time. In …
Read moreInbound Versus Outbound Lead Generation Marketing
On many occasions, we discussed various aspects of strategic marketing. But, we never covered inbound versus outbound lead generation marketing. Today, that changes.
Background
To begin, we need a …
Read more