Because of COVID-19, marketing budgets hit record lows in 2021. Now, we see 2022 marketing budgets back on the upswing. Thankfully!
As we noted last year, “For several years, …
Read moreMarketing relies more on technology than ever. See why and how.
Because of COVID-19, marketing budgets hit record lows in 2021. Now, we see 2022 marketing budgets back on the upswing. Thankfully!
As we noted last year, “For several years, …
Read more
Several years ago, we wrote about companies’ early use of computer software to screen resumes. Since then, firms have greatly upped their use of automated screeners. And software has …
Over the years, we presented about two dozen posts on benchmarking topics. For readers involved with digital marketing, today’s post will be quite useful. Benchmarking your digital strategy …
For several years, interest in customer engagement has been steadily growing. Now, technology allows for better interactions. Let us look at an example. L’Oréal Groupe’s CMO talks about customer engagement.…
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Through Evans on Marketing, we have discussed valuable information from LinkedIn more than 100 times. Today, we look at how to enhance your digital profile on LinkedIn. Certainly, …