Tag Archives: trends

Unfriend Social Media Content?

19 Oct

As we have noted before, we spend lots of time on social media. And sometimes, we commit blunders! So here’s a question for you. Should YOU unfriend social media content?

Consider these prior posts: Do You Protect Your Reputation?   Social Media Policy for Employees.   Does Social Media Use Harm Your Career?   Don’ts for Businesses on Social MediaWhat People Want from Brands On Social Media.

 

Unfriend Social Media Content? TMI

Sometimes, we realize as soon as we hit the enter key that we should not have posted certain content. Other times, we may not know that our content is improper until someone points that out. Still other times, we never recognize that we have improper content. In those instances, no one points it out to us. And this can be a BIG problem if a potential employer sees improper content. It may be even worse if our present employer notices such content.

Trend Micro is a leader in secure content and threat management. Its headquarters are in Tokyo. The firm operates in more than 30 countries around the globe. The Security Intelligence Blog represents the official blog of TrendLabs, the research, development, and support arm of Trend Micro. “Researchers, engineers, and other experts in various security threats work 24 hours a day, seven days a week to deliver solutions to the plethora of threats that confront users and businesses on a daily basis.”

One TrendLabs blog post covers the risk of placing content on social media. The infographic focuses on the risks of social media content. “You have the right to remain private. Anything you post can and will be used against you.” The infographic includes Facebook, Google +, LinkedIn, Mixi (from Japan), Pinterest, Sina Weibo (from China), Tumblr, and Twitter. Click the infographic for a larger view.

 

Unfriend Social Media Content? TMI: Too Much Information on social media.
 

Artificial Intelligence Predictions

18 Oct

Artificial intelligence. Virtual reality. Augmented reality. This post focuses on artificial intelligence predictions. However, let us begin with definitions of these concepts.

As summarized by Scott Jennings for Qlick:

Artificial Intelligence (AI). A computer acts similar to human learning and decision making. It works via an expert system or a program. An example is a digital personal assistant on an online store. It works with a customer. It learns from that customer. And it recommends for that customer.”

Virtual Reality (VR). It is an artificial, computer-generated simulation. It might recreate a real-life environment or situation. An example is a 3-D store shelf that adapts based on past purchases.”

Augmented Reality (AR). It adds computer enhancements for meaning and interaction. An example is those who digitally view rugs in diverse colors and styles.”

 

And according to Brian J. Dooley, reporting for TDWI (Transforming Data with Intelligence):

“Firms can combine virtual reality and artificial intelligence. VR is an emerging technology that modern businesses track. But it tends to remain at the lower end of the interest scale. On the other hand, many enterprises consider AI important. However, between AI and VR connections are deeper than they appear. And their integration provides a new range of experiences and options.”

“Applying AI to VR allows AI-based continuous image recognition . It can report results in a VR display. In security, this can adopted for identity detection. It could flag images or people for a security guard.”

 

Evans on Marketing Posts

These are among our posts on emerging intelligence technologies:

Artificial Intelligence Predictions. Now, we can add shoe (foot) tracking to the list of research techniques used by retailers.

 

Artificial Intelligence Predictions by SEVEN Experts

In 2017, Inc. interviewed 7 tech billionaires to see their AI predictions for. Do YOU agree with the predictions made by these leaders?

 

E-Mail Popular. Complements New Media.

3 Oct

Experts regularly predict E-mail marketing’s demise. Instead, our title disagrees.  E-Mail Popular. Complements New Media. Let’s discuss.

First, these are examples of E-mail posts by us.   Product Launch: Tips and Infographic.   Post-Purchase Follow-Up BIGMore Marketing Trends for 2016.    Better Communicate with Loyal Customers.

 

Background

In short, computer engineer Ray Tomlinson sent the first E-mail in 1971. During 2017, we exchange 205 BILLION E-mails each day!

All in all, these factors affect the state of E-mail. (1) We send most E-mail through mobile media. (2) Other formats include texts, chats, social media, etc.

These comments represent the E-mail critics’ view. They come from Computing.

“Unified platforms will see chat boom. The vision Fuze lays out is a ‘significant shift’ in instant messaging. It feels E-mail will not dominate. ‘Chat collaboration apps like Slack and Huddle may rule.’ Also, Fuze says this. IM apps are seen as informal tools. For this reason, vital information is shared by E-mail. Integration of chat apps will shift how people use IM. Chat functions will replace E-mail for office communication.'”

In contrast, these links highlight E-mail’s power. 25 E-Mail Marketing Statistics for 2017.   Ultimate Mobile E-Mail Statistics.   E-Mail Statistics 2017.   E-Mail Is Not Dead. But IS Changing.   Potent Stats on E-Mail Marketing.

 

E-Mail Popular, Complements New Media

Check out the in-depth infographic from Every Cloud.

“It’s not a new craze sweeping the nation. It’s a rock-solid, time-tested method. It keeps your customers hooked and coming back. With this infographic, you see how effective email marketing statistics can change your business.”

E-Mail Popular. Complements New Media. It's not a new craze sweeping the nation – it's just a rock-solid, time-tested method to keep your customers hooked and coming back for more. With the help of this epic infographic, you are about to witness how effective email marketing statistics can truly change your business.

Careers in Business 2017: Now on YouTube

13 Sep

Earlier this year, we published a PowerPoint slideshow “2017 Edition of Careers in Business.”

Now we have produced a YouTube version of this slideshow — which is easier to view; and it is complete with music. 🙂

PLEASE take a look at this video — in full-screen mode!
 
 

 

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