Social Media Blunders: An Infographic

Blunders abound throughout the social media sphere — often due to shooting from the hip or not thinking through all of the possible reactions to a post. Look at this infographic for some good examples of social media blunders. by MDGadvertising  Post suggested to KCJ.  

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The Conflicts Faced by Celebrity Endorsers

If you are a celebrity, what happens when your team’s or league’s sponsor is different from the one whom you company personally endorse? This is a frequent challenge for prominent sports celebrities in team sports. According to Chris Chase, writing for USA Today, such a scenario has recently embroiled Tom Brady (star NFL quarterback of […]

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What Time Does Your Body (Brain) Work Best?

Here a fascinating video from the Wall Street Journal about how our body clock operates during the day: “Many people are squeezing so much into their days that old-fashioned time management doesn’t work, productivity researchers say. Sue Shellenbarger on Lunch Break explains how productivity research is yielding new clues on more ways to be energy-efficient.” […]

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Thinking Through Your Options: In Your Career and in Life

Lauren Behr is an Assistant Director at Hofstra’s Career Center, who recently wrote an interesting story for the Career Center blog. The story is based on the “Six Thinking Hats” theory from Edward De Bono and discussed further by Mindtools.com. As blogged by Behr, below  is the “Six Thanking Hats” ladder: “I would like to share […]

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Generating Better Customer Satisfaction and Loyalty

Companies don’t always get it with regard to customer expectations, customer satisfaction, and customer loyalty. Look at this infographic to see how they can do better.   by infographicdesignteam. Browse more data visualization.  

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Is Axe Going Too Far in Its Ads (Wink! Wink!)?

Unilever’s Axe brand, which is targeted toward young adults, frequently pushes the envelope with its advertising. This is once again evident in a new campaign aimed at college students. As Bruce Horovitz reports for USA Today: “Unilever, one of the world’s largest consumer product makers, this week will unleash a controversial online ad campaign for […]

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A Nice Infographic on Advertising and Promotion

Look at these trends in advertising and promotion.   by erinferro. Browse more data visualization.

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Unilever: Using Videos for Its Global Plans

Unilever is one of the world’s leading consumer products companies, with such brands as  Ben & Jerry’s, Dove, Hellmann’s, Lipton, and Pond’s. Its Web site notes: “On any given day, two billion people use Unilever products to look good, feel good, and get more out of life.” Check out this video about the firm’s approach. […]

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