Not Trying to Keep Scaring You About Online Security, But …

Yes, we at Evans on Marketing have made a number of posts about about online security, privacy, identity theft, and related issues. We’re not really trying to scare you, but we are trying to get you to be more alert and to protect yourself better online. That’s why we we’ve posted several tips, such as: […]

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What’s on Your Shopping List? Part 2

Yesterday, we posted about the most popular gifts this year. Today’s post focuses on gift cards. These cards are easy to purchase and enable the recipients to buy what what most interests them — while also being somewhat impersonal. Based on the recent survey by the National Retail Federation and Prosper Insights & Analytics, these […]

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What’s on Your Shopping List? Part 1

What do YOU planning on buying this holiday season? As Ana Serafin Smith reports for the National Retail Federation: “With shoppers eager to take advantage of early promotions from retailers, more than half of consumers have already started making dents in their holiday gift lists, according to the annual mid-season survey released by the National […]

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Does Avid Social Media Use Harm Your Career?

Over the years, we have posted a lot about self-branding, the importance of interpersonal communication (especially TALKING!), and similar topics. Last month, we discussed “Monotasking Vs. Multitasking,” concluding that monotasking is a lot more effective than multitasking — urban legends aside. Today’s post focuses on a recent provocative article by Cal Newport for the New […]

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