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2017 Marketing Hall of Fame Inductee: Jerry Wind

16 Jun

As we noted in our June 14 post, each year, the American Marketing Association New York inducts outstanding marketers into the Marketing Hall of Fame for their significant lifetime achievements: “The Marketing Hall of Fame is the only award which recognizes individual marketers (not companies or campaigns) who have made outstanding contributions to the field of marketing. Individuals are eligible be they corporate CMOs or VPs of Marketing; agency marketers — advertising, branding, research etc.; or academics, journalists, and other marketing experts. Nominees must have been in the marketing profession for at least 10 years and be a current marketing practitioner.”

 

Today’s video is from Jerry Wind’s Hall of Fame induction speech. There are several career and marketing observations in this presentation.

 

2017 Marketing Hall of Fame Inductee: Jon Iwata

15 Jun

As we noted in our June 14 post, each year, the American Marketing Association New York inducts outstanding marketers into the Marketing Hall of Fame for their significant lifetime achievements: “The Marketing Hall of Fame is the only award which recognizes individual marketers (not companies or campaigns) who have made outstanding contributions to the field of marketing. Individuals are eligible be they corporate CMOs or VPs of Marketing; agency marketers — advertising, branding, research etc.; or academics, journalists, and other marketing experts. Nominees must have been in the marketing profession for at least 10 years and be a current marketing practitioner.”

 

Today’s video is from Jon Iwata’s Hall of Fame induction speech. There are several career and marketing observations in this presentation.

 

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