As we discussed last month, “Cloud computing lets workers access company data and applications via the Internet. Anywhere and anytime. As a result, everyday tasks can be automated and performed on laptops, tablets, or even smartphones. Thus, by managing your cash flow with cloud accounting software, workers could end up more efficient and productive.” Today, […]
Read moreCloud-Based Cyber Security
With many firms now allowing employees to work off premises, we see the use of cloud software rising. Thus, cloud-based cyber security takes on more importance than ever. Yet, we don’t always know about all of the facets of cloud security. And today, we address that issue. This builds on yesterday’s discussion about cyber security. […]
Read moreState of Marketing Today – Salesforce Study
As we know, marketing is always evolving. And this is due to the Internet, social media, smarter shoppers, etc. With that in mind, let’s consider the state of marketing today – Salesforce study. Then, see what we can learn. First, check out these related posts: Can Better Marketing Lower Costs? Closing the Customer Experience Gap. […]
Read moreU.S. B2B Digital Advertising Spending Trends
Evans on Marketing Business-to-Business, Marketing Communications, Social and Digital Media, Trends B to B, B2B, digital advvertising, eMarketer, opportunity, planning, podcast, trends 1
As we have reported before, digital ad spending is on a roll. In the U.S. and worldwide. And this will continue well into the future. With this in mind, let’s examine overall digital ad spending trends. Then, we study U.S. B2B digital advertising spending trends . B2B digital spending is also growing. U.S. Digital […]
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