How to Be a Better Public Speaker

For many people, public speaking can be tension-provoking, nerve racking, and more — especially for those who do not have much public speaking experience or who are presenting to large audiences. So, take a deep breath, prepare well, be self-confident, and read these tips from Kevin Getch, writing for BusinessCollective (as presented by Tech.Co): Be […]

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Are You Thinking of Using a Job Recruiter?

Job recruiters of all types can be very helpful to potential job applicants who are looking to move to the next level of their careers. BUT! Several factors should be kept in mind if you (as a job applicant) want to work with a recruiter. Consider these observations from Suzanne Raga, writing for Mental Floss: […]

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Do You Have a Really Good Concept for a Startup Business?

Thinking of starting a new business? Can you properly and uniquely address the nine topics that are shown in the infographic below by StartBloggingOnline?    

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Are You Vigilant in Protecting Your Reputation?

Whether we are reviewing our company’s reputation or our own personal self-brand, the results may be challenging because of the spread of fake news and the proliferation of negative social media comments. What we hope for perceptions of our reputation may not be in sync with the way others see us. And having a favorable […]

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Leadership Infographic (2): Are You Using the Best Approach for YOU?

As we posted yesterday, there are various leadership styles from which to select. Today, we ask: What leadership style is best for you? This infographic is also from Headway Capital.   Click on the image for a larger view.    

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Leadership Infographic (1): What Type of Leader Are You?

What is your leadership style? Are you happy with it? Are there areas you need to work on to improve? As Barbara Davidson notes for Headway Capital: “Leadership can be a rewarding experience, but there are many different ways to lead your team to success. Do you know which is best for you? Could you […]

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How Big a Hurdle Is Ad Blocking in 2017?

Ad blocking is becoming an enormous problem for online marketers, going from a nuisance a couple of years ago to a major threat today. ARE YOU PREPARED TO HANDLE IT? Technopedia describes ad blockers as follows: “An ad blocker is a program that will remove different kinds of advertising from a Web user’s experience online. […]

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What Was Hot in 1997?

We tend to spend a lot of time looking at the “hot new things,” such as connected vehicles, virtual assistants, and a lot more. But, as marketers, we seldom look back to the past to see what was hot then in terms of fads and long-running successes. What hot high-tech products from 20 years ago […]

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Ransomware: A NOT So Humorous Look

As we’ve reported before, the ransomware threat has many negative effects. Ransomware “is malware. The hackers demand payment, often via Bitcoin or prepaid credit card, from victims in order to regain access to an infected device and the data stored on it.” [Ransomware: The Smart Person’s Guide, by James Sanders] How pervasive is the threat […]

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Connected Vehicles Generate BIG Data

This post is a follow-up to yesterday’s. ___________________________________________________________ As we know, the auto industry is in the midst of a major technological revolution. Although self-driving vehicles have garnered a huge amount of attention, “connected” vehicles will also have an enormous impact on marketing. Why? From the consumer’s point of view, connectivity means better Bluetooth interactivity, […]

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