Is Advertising on the Super Bowl a Touchdown?

As the NFL’s 2015 regular season winds down this weekend, some marketers are busily planning their ads for “Super Bowl Sunday,” which will be on February 7, 2016 in Santa

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Gillette Promotion Called Best Movie Tie-In of 2015

The year 2015 will be remembered for mega blockbuster movies and an unprecedented use of promotional tie-ins to movies.

According to Advertising Age, Gillette earned the “‘sharpest movie-tie in’

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Video Tips About How to Be Safer Online

Although it’s nearly possible to totally protect ourselves against identity theft and an invasion of our online privacy by hackers, there are several things that we can do to make

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