We look at whether recent Tide packaging innovations are a clever or unethical use of marketing.
Read moreThe power of one platform — Pinterest — is underappreciated by some marketers.
Read moreToday’s topic: an interactive family budget calculator.
Read moreWe study advertising industry projections for 2019. This industry keeps on evolving and changing.
Read moreToday, we consider several strategic technology predictions for 2019.
Read moreResults of a survey of 22,000 people — including video highlights
Read moreHow should retailers such as Amazon deal with serial returners?
Read moreTo do as well as possible with social media, firms should build a social media checklist.
Read moreToday, we look at social media habits by generation. And, as with employee motivation, social media habits vary by generation.
Read moreWhat motivates YOU as an employee? Because of the importance of this question, let’s study employee motivation by generation.
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