As we previously noted, Mobile Ads Keep on Booming in 2018. Yet, firms should still use traditional marketing to boost mobile apps. In this post, we see how.
Read moreWhat Billionaires Can Afford to Buy
Check out the infographic below to find out if billionaires have the resources available to solve some of our largest economic dilemmas.
Read moreAmazon’s Evolution
Evans on Marketing Consumers and Their Behavior, Distribution, Online Marketing, Product Management Amazon, evolution, strategy, YouTube 12
Today, we look at Amazon’s evolution. In 1994, who would have thought that Amazon would be such a dominant firm in 2018?
Read moreResume Templates from Novo Resume
As we show below, many of our posts deal with building better resumes. Now, let us highlight resume templates from Novo Resume. It is one of many firms that specialize in resume templates.
Read moreBest Employers for Young Professionals
Last week, we reported on Universum’s 2018 most attractive employers survey according to business students. Today, we look at a new study from Statista on best employers for young professionals.
Read moreCommemorating 9-11-2018
Evans on Marketing Privacy, Identity Theft, and Ethical Issues, Trends interactive video, museum, remembering, September 11, Tribute in Light 8
On this anniversary, it is a good time to reflect. Today, we need to spend some time commemorating 9-11-2018.
Read more2018 Global Most Valuable Brands
Evans on Marketing Business Analytics and Marketing Information, Global Marketing, Product Management, Trends 2018, brand positioning, BrandZ, global, top brands 11
Kantar and WPP annually publish the BrandZ™ Top 100 Most Valuable Global Brands ranking and report. The 2018 global most valuable brands report is now available. And detailed here.
Read moreNike Pushes the Envelope
Nike has been a leading advertiser for many years. And it has sponsored social causes. For example, see Behind the Scenes Nike Just Does It. But beginning this week, Nike pushes the envelope more than ever. It has decided to feature Colin Kaepernick, the NFL player behind the national anthem protests, in new ads. In […]
Read moreCreating a Business Plan
Evans on Marketing Business Analytics and Marketing Information, Product Management business model, planning, Sage Advice, strategy 6
In creating a business plan, care must be taken. A sloppy, incomplete, and/or unrealistic plan may lead to a quick failure. Or cause a company to not reach its goals. Thus, a simple planning process may be helpful. And that is especially true for new or small firms. See these past posts on planning: 2018 […]
Read moreUniversum 2018 Most Attractive Employers
For many years, Universum has conducted surveys to get students’ take on employer attractiveness. Click here to access the last few reports for U.S. business student rankings. 2017. 2016. 2015. 2014. Today, we look at Universum 2018 most attractive employers. According to U.S. Business Students: Universum 2018 Most Attractive Employers Universum “is a global […]
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