iPhone 7 2017 Prices Around the Globe

Evans on Marketing Business Analytics and Marketing Information, Consumers and Their Behavior, Global Marketing, Trends , , , , ,

To paraphrase our 2016 iPhone pricing post:  Do you — or someone you know — own an iPhone 7? If yes, what price did you pay? We know that in the USA, service providers are not providing heavily discounted smartphones the way they used to with the formerly standard two-year contract. Nonetheless, smartphone prices still […]

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Bose Sued for Privacy Violations

Evans on Marketing Consumers and Their Behavior, Distribution, Privacy, Identity Theft, and Ethical Issues, Product Management , , ,

We’ve posted many times about privacy issues (click here). But there’s a new lawsuit against Bose that could reshape the legal landscape for a number of companies. The video below is a good synopsis of the Bose matter. Two questions for you: (1) Do you think Bose will modify its policies and negotiate a settlement […]

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Video Tips to Help Improve YOUR Self-Confidence

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Are there times when YOU don’t feel confident to speak in public, pursue a new job, ask for a promotion, etc.? This happens to most of us at one time or another. What can YOU do to be more motivated and self-confident? LEARN from and enjoy the six video clips that are shown below! 🙂 […]

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A Video to Help YOU Be Inspired — and Kind!!

Evans on Marketing Consumers and Their Behavior, Global Marketing, Good and Bad Examples of Marketing, Marketing Communications, Privacy, Identity Theft, and Ethical Issues, Social and Digital Media , , , , , 2

We may be busy. We may be cranky. We may be tired. But, especially in these overly cynical times, it’s important that we also be kind — and respectful. The video embedded below (“Don’t Judge People You Don’t Know”) has been viewed 28 million times on Facebook!   Please think about the message conveyed, and […]

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Creative Uses of Guerilla Marketing

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Guerilla marketing involves innovative, unconventional, and low-cost marketing techniques that seek to achieve maximum consumer exposure for a product. Although the concept has typically been applied to low-cost tactics used by small firms, guerilla marketing is now being used more often by larger companies to stand out better without eating up large parts of their […]

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Waymo Vs. Uber: Self-Driving Car Intellectual Property Rights

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Waymo (part of Alphabet — the parent of Google) and Uber are now engaged in an intense legal battle about intellectual property rights regarding self-driving technology. This battle was enjoined when Uber hired away a leading technologist from Waymo. As reported by Knowledge@Wharton: “A federal judge’s orders last week in a lawsuit by Google’s parent […]

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Comparing WordPress, Joomla, and Drupal

Evans on Marketing Business Analytics and Marketing Information, Learning How to Blog, Design Web Sites, and Innovate with Mobile Media, Social and Digital Media , , , ,

Are you interested in starting or enhancing a Web site or blog? Then, it is important to distinguish among  various content management system (CMS) platforms. Three popular ones are WordPress (by far, the leader and used by this blog 🙂 ), Joomla, and Drupal. So, how does one pick among CMS platforms? As Katherine Keller […]

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GREAT YouTube Videos: Learn More About AI

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For organizations of any type, artificial intelligence (AI) promises to be the next big thing. What is AI? According to Webopedia: “Artificial intelligence is the branch of computer science concerned with making computers behave like humans. The term was coined in 1956 by John McCarthy at the Massachusetts Institute of Technology.” However, AI is only […]

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Thinking About a Career in Data Analytics?

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As we know, data analytics and big data are extremely important to millions of companies around the world. So, it is pretty clear that new jobs in data analytics are opening every day. If you are an analytical person, think of the career possibilities. According to Dataconomy: “The importance of big data and data analytics […]

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