Our Six-Part Series on Pricing Tips

Recently, we published a six-part series on pricing practices and tips. Here, in one place ( 🙂 ), are links to each part of the series: Small Firms & Pricing: Questions to Consider – Part 1 Small Firms & Pricing: Questions to Consider – Part 2 Small Firms & Pricing: Questions to Consider – Part 3 Small Firms […]

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Ma and Chenault: An Interview with 7 Major Points

Jack Ma, who started life with very little, is now one of the richest people in the world. He is the  founder and executive chairman of retail behemoth Alibaba Group, which generates hundreds of billions of dollars each year. In an interview with Kenneth Chenault,  chairman and chief executive officer of American Express, Ma enumerated seven key points. […]

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Meet Pepper: The Humanoid Robot

As we have noted numerous times over the past few years, technology has been changing the face of business — for both small and large firms. So, are we ready for personalized robots taking our orders and payment at restaurants? According to Maria LaMagna, reporting for MarketWatch: “Soon, when restaurant-goers hear ‘May I take your […]

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Small Firms & Pricing: Questions to Consider – Part 6

by Joel R. Evans and Barry Berman In this article, we wind up our six-part series on pricing in retailing. We hope our Q&A has been helpful. How would you answer these questions? How are prices displayed? There are various options for displaying prices, depending on the pricing philosophy (such as a prestige image versus […]

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