After reading the title of today’s post — Looking Ahead to 2030, some of you may be thinking that it’s hard enough dealing with 2020. Of course that’s true. But …
Read moreHow to Use Product Roadmaps
In this article, we look at how to use product roadmaps.
A product roadmap is a high-level visual summary that maps out the vision and …
Read moreA Marketing Reset Framework
In July, we wrote about planning for the “new normal.” For this post, we discuss a marketing reset framework. And highlight an excellent Gartner video.
With the new normal post, …
Read moreAsk the Right Questions at Work
Evans on Marketing Careers, Good and Bad Examples of Marketing, Trends infographic, planning, tips, work questions
Are you knowledgeable enough about your job? Consider this important tip. Ask the right questions at work. As a result, you will avoid two kinds of mistakes. First, assuming that …
Read moreCOVID-19 Effects on Consumers
Over the last several months, we have written a lot about the COVID-19 pandemic. And its various implications. In this post, we focus on COVID-19 effects on consumers.
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