Shopping Smart on Prime Days

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Today and tomorrow, Amazon offers Prime Days, with large sales promised. Joining the shopping frenzy are others such as Walmart and Target. However, shopping smart on Prime Days …

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Self-Assessing the Level of Customer Experience Maturity

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As we have regularly reported, a great customer experience is a key to marketing success. Thus, self-assessing the level of customer experience maturity is vital.

 

Take the Quiz: Self-Assessing

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Ransomware Clobbers Our Infrastructure

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Ransomware software locks our computers and holds them hostage until a ransom is paid. Sometimes, even then, the hackers will not unlock the computers. As a result, now more than …

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The Prevalence of Fake Reviews on Amazon

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Ever read glowing reviews on Amazon and wonder if they are real? As by far the world’s leading online retailer, Amazon deals with a wide variety issues. From counterfeit …

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