2022 Marketing Budgets Back on the Upswing

 
Because of COVID-19, marketing budgets hit record lows in 2021. Now, we see 2022 marketing budgets back on the upswing. Thankfully!

As we noted last year, “For several years,

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Getting Your Resume Past AI

 
Several years ago, we wrote about companies’ early use of computer software to screen resumes. Since then, firms have greatly upped their use of automated screeners. And software has

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The Marketing of Mother’s Day

 
Happy Mother’s Day. It is a holiday for honoring all moms.┬áHere, we focus on the marketing of Mother’s Day. Which is a huge business.

To begin, take a

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