According to Vocabulary.com. a scam involves “a sneaky or dishonest activity meant to con someone.” And of course, we want to avoid being scammed. Beware how hard some …
A Marketing Reset Framework
In July, we wrote about planning for the “new normal.” For this post, we discuss a marketing reset framework. And highlight an excellent Gartner video.
With the new normal post, …
Read moreAsk the Right Questions at Work
Evans on Marketing Careers, Good and Bad Examples of Marketing, Trends infographic, planning, tips, work questions
Are you knowledgeable enough about your job? Consider this important tip. Ask the right questions at work. As a result, you will avoid two kinds of mistakes. First, assuming that …
Read moreNever Forget September 11 2001
As we have before, we pause today to reflect on this date nineteen years ago. And even though we are suffering through the COVID-19 pandemic, we must never …
Navigating a Difficult Marketplace
Evans on Marketing Business Analytics and Marketing Information, Consumers and Their Behavior, Good and Bad Examples of Marketing, Marketing Communications, Privacy, Identity Theft, and Ethical Issues, Social and Digital Media, Sports and Entertainment Marketing bad behavior, Black Lives Matter, controversy, customer expectations, ethics, good manners, infographic, social responsibility, Statista
Over the last few months, the United States has been buffeted by the COVID-19 pandemic. As well as by protests/counter-protests about long-seated civil issues. From a company perspective, this …