How about testing YOUR own creativity? In marketing, creative thinking may go a long way. For that reason, we have written about brainstorming techniques. As as well as…
2020 Tokyo Olympics as a Financial Disaster
Last week, we covered the health controversy of holding the 2020 Olympics. Seemingly, the main reason for going ahead is financial. With no fans, a loss of sponsors, reduced …
Prepare for the Long Term
Earlier this year, we discussed marketing strategy readiness for 2021. However, it is critical to also prepare for the long term.
Don’t Stress the Short Run: Prepare… Read more
2021 Status of Social Video
Evans on Marketing Business Analytics and Marketing Information, Business-to-Business, Consumers and Their Behavior, Marketing Communications, Online Marketing, Social and Digital Media, Trends advertising, Animoto, customer expectations, experiential marketing, infographic, opportunity, promotion, social video
Today, we look at the 2021 status of social video. This updates our post from four years ago on that topic. From the same source.
Before reading below, check …Read more
Should the Tokyo Olympics Go On?
Evans on Marketing Consumers and Their Behavior, Distribution, Global Marketing, Health, Marketing Communications, Social and Digital Media, Sports and Entertainment Marketing advertising, bad behavior, business model, COVID-19, customer expectations, experiential marketing, infographic, planning, Tokyo 2020 Olympics 1
With just days until the opening ceremonies, controversy still remains. From a social responsibility perspective, should the Tokyo Olympics go on?