Tag Archives: ethics

Professions Perceived as Most Ethical – and Most Unethical

4 Jan

Today, we discuss the professions perceived as most ethical – and most unethical. And this builds on our coverage of ethical firms and marketing practices:

For most of us, the leading study of ethics in the professions is from Gallup. Let’s look at its 2017 U.S. poll results.


U.S. Professions Perceived as Most Ethical – and Most Unethical

For several years, Gallup has polled the American public to learn how the ethics of 22 different professions are perceived.

Before reading further: Which professions do YOU view as the most ethical? And as the most unethical? In alphabetical order, here are the 22 professions:

(1) Advertising practitioners. (2) Auto mechanics. (3) Bankers. (4) Business executives. (5) Car salespeople. (6) Clergy. (7) Day care providers. (8) Grade school teachers. (9) Judges. (10) Lawyers. (11) Lobbyists. (12) Local officeholders. (13) Medical doctors. (14) Members of Congress. (15) Military officers. (16) Newspaper reporters. (17) Nurses. (18) Nursing home operators. (19) Pharmacists. (20) Police officers. (21) State officeholders. (22) TV reporters.

After doing your ranking, review Gallup’s December 2017 findings. And study this chart.

Professions Perceived as Most Ethical - and Most Unethical

As Gallup reports:

“For the 16th consecutive year, Americans’ ratings of the honesty and ethics of 22 occupations finds nurses at the top. And more than eight in 10 (82%) Americans describe nurses’ ethics as ‘very high’ or ‘high.’ In contrast, about six in 10 Americans rate members of Congress (60%) and lobbyists (58%) as ‘very low’ or ‘low’.”

“In sum, a majority of Americans rate six groups as ‘high’ or ‘very high’ for honesty and ethics. Besides nurses, that list includes military officers, grade school teachers, medical doctors, police officers, and pharmacists. Although the rating of pharmacists remains high, it fell 5 points from 2016. And this may reflect the opioid crisis.”

In 2017, “only members of Congress and lobbyists get majority negative ratings. Yet, the other 14 occupations rate ‘average’. Lawyers, local officeholders, bankers, and auto mechanics have majority ‘average’ marks. Also, the public is divided between positive and average rankings for both judges and clergy. And these two groups require honesty and ethical standards.”


Deliverer Entering Person’s Home OK?

27 Nov

What do YOU think of this: A Deliverer Entering Person’s Home OK? Amazon believes many of its customers will love this practice. And that they will pay for it. But, critics say most people won’t want a stranger in their home if they are away.

We know most shoppers want convenience and speed in having products delivered. See Next-Day Delivery and Same-Day Delivery.   What’s Ahead for the Subscription Box Service?   Uber Eat(s) Setting Itself Up for Defeat?

People feel OK if home for deliveries and with packages left at their door. But, will they leave a key for a deliverer to enter their home?


Amazon Key: A New Form of Delivery

Powerhouse Amazon believes its new in-home delivery will be a big hit:

“Amazon Key is an exclusive service for Prime members. It radically improves the convenience of receiving deliveries. And it allows in-home delivery and secure home access for guests and others. Find out at https://www.amazon.com/key.”

Check out the video overview of Amazon Key.

And Amazon sees a bright future for this service. Look at the pricing strategy:

“Amazon Key works for for Prime members in select cities and surrounding areas. To get started, purchase the Amazon Key In-Home Kit, starting at $249.99. The kit includes Amazon’s indoor cloud camera and a smart lock.”

“As a Prime member, get Amazon packages delivered inside your front door. Plus, grant access to the people you trust. Such as your family, friends, dog walker, or house cleaner. No leaving a key under the mat.”

Amazon’s confidence springs from the huge number of Prime Members. And that number grows each year. And each quarter.

 Look at the number of Prime households! Deliverer Entering Person's Home OK?

For further information on Amazon Key, click the animated image.

Amazon Key. Deliverer Entering Person's Home OK? To Shoppers?

Is a Deliverer Entering Person’s Home OK?

To date, it seems most things Amazon touches turn to gold. But, will this be the exception? Would YOU subscribe to Amazon Key?

First, a lot of shoppers may find $249.99 pricey for the in-home kit. Second, Amazon does not yet know if shoppers trust in-home delivery.

In sum, consider these eMarketer observations:

“Amazon, Walmart, and shippers seek ways to get items past customers’ front doors. Their latest strategy —  to drop packages inside homes. Or, for groceries, inside fridges. But consumers haven’t bought into the concept. Yet. In a Recode survey, 5% of Prime users say they will definitely buy it. Yet, 58% definitely won’t.”

“The percent who’d buy was similar whether or not a person used Prime.”

Deliverer Entering Person's Home OK? To Shoppers? Survey Says NO!


World’s Leading Ethical Companies 2017

21 Nov

Do consumers care if the firms they patronize are ethical? Often, the answer is yes. And these people may stop buying a product and tell their friends if the firm is not.  As a result, ethical behavior is a must. Thus, this post focuses on the world’s leading ethical companies 2017.

Each year, Ethisphere® Institute honors the world’s most ethical companies. In addition, it offers insights:

“Ethisphere honors companies who recognize their role in society. They influence and drive positive change in the business community. And societies worldwide. These firms know their actions affect employees, investors, customers, and others. In addition, they integrity is the underpinning of decisions.”

Click the links to see Ethisphere’s prior two rankings:   2016: World’s Most Ethical Firms .   2015: World’s Most Ethical Companies.



World’s Leading Ethical Companies 2017

For 2017, Ethisphere honorees represent 5 continents, 19 countries, and 52 industries. Thirteen firms are 11-time honorees. And 8 firms are first-time honorees.

Ethisphere honors companies

“that excel in three areas. (1) They promote ethical business standards and practices from within. (2) These standards enable managers and employees to make good choices. (3) They shape future industry standards with tomorrow’s best practices today. Honorees tend to outperform others financially. And this connects good ethical practices and performance.”

Although ethical honorees come from 19 countries, U.S. firms dominate. In fact, U.S. companies account for 75 of the 100 firms. France and Britain tie for second with three firms each.

To see the full list of 100 firms, click the image that appears below. The list sorts companies in alphabetical order. Then, to read insights on ethical performance, click “Download here.” Note: Complete a free login to download the insights.


World's Leading Ethical Companies 2017. Ethisphere rankings

Unfriend Social Media Content?

19 Oct

As we have noted before, we spend lots of time on social media. And sometimes, we commit blunders! So here’s a question for you. Should YOU unfriend social media content?

Consider these prior posts: Do You Protect Your Reputation?   Social Media Policy for Employees.   Does Social Media Use Harm Your Career?   Don’ts for Businesses on Social MediaWhat People Want from Brands On Social Media.


Unfriend Social Media Content? TMI

Sometimes, we realize as soon as we hit the enter key that we should not have posted certain content. Other times, we may not know that our content is improper until someone points that out. Still other times, we never recognize that we have improper content. In those instances, no one points it out to us. And this can be a BIG problem if a potential employer sees improper content. It may be even worse if our present employer notices such content.

Trend Micro is a leader in secure content and threat management. Its headquarters are in Tokyo. The firm operates in more than 30 countries around the globe. The Security Intelligence Blog represents the official blog of TrendLabs, the research, development, and support arm of Trend Micro. “Researchers, engineers, and other experts in various security threats work 24 hours a day, seven days a week to deliver solutions to the plethora of threats that confront users and businesses on a daily basis.”

One TrendLabs blog post covers the risk of placing content on social media. The infographic focuses on the risks of social media content. “You have the right to remain private. Anything you post can and will be used against you.” The infographic includes Facebook, Google +, LinkedIn, Mixi (from Japan), Pinterest, Sina Weibo (from China), Tumblr, and Twitter. Click the infographic for a larger view.


Unfriend Social Media Content? TMI: Too Much Information on social media.

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