Social responsibility encompasses various topics. As we have discussed. For marketers, product safety is crucial. No matter how controversial the product is. Thus, kids and guns – a tough PSA …
Read moreLessons for 2021 from Martin Luther King Jr.
Last August, we posted about “Quotes to Keep Current Events in Perspective.” With one of the quotes from Martin Luther King Jr. Today, as we honor Dr. King, we …
Whose Wealth Has Grown During COVID-19?
During this time period, we have an interesting question. Whose wealth has grown during COVID-19? Not me. And probably not YOU. With unemployment still rather high.
As you read …
Read moreActs of Kindness During This Holiday Season
As we wrote a while back: “We know that firms which act in an ethical manner often benefit financially from their actions. But, what about us individually? Don’t we …
Questionable Marketing Tricks
Evans on Marketing Consumers and Their Behavior, Good and Bad Examples of Marketing, Marketing Communications, Privacy, Identity Theft, and Ethical Issues, Product Management, Social and Digital Media, Sports and Entertainment Marketing bad behavior, customer expectations, deception, ethics, infographic, marketing tircks, Outbound.net, trust, Visual Capitalist
About a month ago, we wrote about how to avoid being scammed. Here, we examine other questionable marketing tricks for consumers to beware.