We know that music streaming has taken off in a big way. But if you are a music company or an artist, how do music streaming payment rates differ by …
Read moreLaughter Is G-R-E-A-T
Evans on Marketing Consumers and Their Behavior, Marketing Communications, Social and Digital Media humor, infographic, laughter, YouTube 3
Let the glass be half full rather than half full. Be your best friend not your worst enemy. And like Peanut’s Snoopy, remember that laughter is g-r-e-a-t! Think of something …
Read moreBig Mac’s Special Coke Can
In honor of its 50th anniversary, McDonald’s and Coca-Cola are teaming up for Big Mac’s special Coke can. And this is a very entertaining approach. Too bad it’s not geared …
Read moreMemorial Day 2018
Evans on Marketing Business Analytics and Marketing Information, Consumers and Their Behavior, Distribution, Trends Memorial Day, remembrance, travel, veterans 1
As is the case every year, Memorial Day 2018 promises to be a special day. First, Monday May 28 involves solemn reflection about the millions of U.S. veterans who have …
Read moreMobile Ads Keep on Booming in 2018
In 2015, we wrote about how Mobile Internet Advertising Was Booming. What’s happened since then? In today’s post, we examine how mobile ads keep on booming in 2018.
The …
Read more