The Road Ahead for Electric Cars

Evans on Marketing Business Analytics and Marketing Information, Consumers and Their Behavior, Distribution, Global Marketing, Product Management, Technology and Marketing , , , , , , , , ,

 
What will be the road ahead for electric cars? In recent years, we have written several posts about electric cars. Now, we see a greater effort from major automakers …

Read more

NFL Video Rights Stream Ahead

Evans on Marketing Business Analytics and Marketing Information, Consumers and Their Behavior, Marketing Communications, Online Marketing, Product Management, Social and Digital Media, Sports and Entertainment Marketing, Technology and Marketing, Trends , , , , , , , , , , ,

 
In 2020, the TV viewing audience for National Football League games dropped across the board. As a result, for its forthcoming televised contracts? (a) The rights fees will drop. …

Read more

Facial Recognition Becoming More Problematic

Evans on Marketing Business Analytics and Marketing Information, Business-to-Business, Good and Bad Examples of Marketing, Marketing Communications, Online Marketing, Privacy, Identity Theft, and Ethical Issues, Social and Digital Media, Sports and Entertainment Marketing, Technology and Marketing , , ,

 
About a year-and-a-half ago, we looked at how Americans have mixed feelings about facial recognition. At that time, this software was emerging. In 2021, we see much more widespread …

Read more

The Shifting Consumer Electronics Marketplace

Evans on Marketing Business Analytics and Marketing Information, Consumers and Their Behavior, Distribution, Product Management, Social and Digital Media, Sports and Entertainment Marketing, Technology and Marketing , , , , , ,

 
For technology-based products, the product life cycle — from birth to decline — tends to be finite. Indeed, industry trends often affect individual companies. For further insights, we examine …

Read more
1 2 … 4