They’re Back: Twinkies Return to Store Shelves

As we reported late last year, the beloved Hostess Twinkies brand was only going on a hiatus until the brand was purchased by another firm after the failure of

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Post-it-Notes: The Story of a Long-Time Winning Brand

The Post-it Note product line from 3M has been around for decades. It is certainly a mature and global brand — but one that is still evolving in this high-tech

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Hewlett-Packard: Wishing for the Good Old Days

Hewlett-Packard WAS a great company for a long time, with a number of innovations in the calculator, computer, printer, and other categories over the years. As noted by Businessweek (

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Is the E-Reader Revolution Already Over?

It was just five years ago that E-readers (such as the Amazon Kindle) began to become popular — and started clobbering tradition bookstores such as the now out-of-business Borders. During

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