Tag Archives: Statista

What Do You Know About Selfies?

25 Jul

What do you know about selfie behavior — other than that there are many unusual (“strange”) selfies displayed on social media?

According to Isabel von Kessel, reporting for Statista:

“Nearly 52 percent of selfies taken are about appearance, the Georgia Institute of Technology found in a study. The idea behind the research was to understand how people give statements on their identity by taking and posting selfies. To obtain the data, the institute analyzed 2.5 million selfie posts on Instagram and assigned them to 14 different categories.”

“Accordingly, photos about appearance were two times more popular than the other categories combined and most often depict the photographer’s makeup, clothes, lips, or other individual features. Similarly prevalent are selfies about the person’s ethnicity or nationality, accounting for 13 percent within the study. The researchers interpreted this as an indication of the person’s pride in his or her ethnic background. In general, women (59%) take more selfies than men (41%).”

 

Infographic: Selfies Are All About Appearance | Statista You will find more statistics at Statista

 

What Magazines Have the Most Instagram Followers?

21 Jul

Here are the magazines that are doing the best on Instagram. Interestingly, National Geographic leads!!

The chart below was developed by Statista, based on a wide variety of data on magazines and social media compiled by Magazine Media 360.

 

Infographic: Photo-Centric Magazines Are Doing Well on Instagram | Statista You will find more statistics at Statista

 

Top All-Time YouTube Videos

19 Jul

For years, Psy (“Gangnam Style”) had the most popular video on YouTube. But now, there is a  new YouTube champion: Wiz Khalifa (“See You Again”).

As reported by Niall McCarthy for Statista:

“Wiz Khalifa and Charlie Puth’s ‘See You Again’ has overtaken Psy’s “Gangnam Style” to become the most popular music video on YouTube. The South Korean megahit took the site by storm five years ago, amassing a whopping 2,147,483,647 views and breaking the website’s play counter. Written for the movie Furious 7 and playing during the end credits as a tribute to late actor Paul Walker, ‘See You Again’ was the best-selling song worldwide in 2015 and had 2 billion YouTube views by last September [2016]. It has now powered past ‘Gangnam Style’ with 2,901,258,827 views at the time of writing compared to the K-pop song’s 2,896,057,465.”

“It’s reign as the most-viewed video on YouTube is likely to be short lived, however. Puerto Rican hit Despacito,’ by Luis Fonsi has gotten 2.5 billion views in six months and it isn’t slowing down. By comparison, Khalifa and Puth’s song got one billion views in its first six months. Looking at the overall top-10 most played YouTube videos of all time, Justin Bieber comes third with ‘Sorry’ collecting 2.64 billion views. Taylor Swift has two videos in the top 10. ‘Shake It Off’ comes 6th with 2.25 billion views while ‘Blank Space’ comes 10th, having been played 2.10 billion times.”
 
Here are the top ten from Statista.

Infographic: Psy Dethroned: Wiz Khalifa Is The New King Of YouTube | Statista You will find more statistics at Statista

 

Seniors More Active on the Net

3 Jun

For years, there has been a pretty direct correlation between age and Internet use — with those 65+ and older having relatively interest. But times are changing!!

As just reported by Felix Richter for Statista:

“While young people in the United States have grown up using technology and spend a substantial part of their lives online, people from older generations are not what we often refer to as ‘digital natives.’ A record 46 million seniors live in the United States and many of them are still disconnected from the digital world.”

“However, according to Pew Research Center, technology adoption of Americans aged 65 and older is on the rise. 67 percent of U.S. seniors now use the Internet, up from just 12 percent in 2000. As our chart illustrates, older Americans still trail the overall adult population in terms of tech usage, but the digital gap is no longer as pronounced as it used to be.”

 

Infographic: U.S. Seniors No Longer Disconnected From the Digital World | Statista You will find more statistics at Statista

 

iPhone 7 2017 Prices Around the Globe

31 May

To paraphrase our 2016 iPhone pricing post:  Do you — or someone you know — own an iPhone 7? If yes, what price did you pay? We know that in the USA, service providers are not providing heavily discounted smartphones the way they used to with the formerly standard two-year contract. Nonetheless, smartphone prices still vary by provider and by deal.

With the above in mind, how do current average prices of the iPhone 7 vary around the world? As Felix Richter reports for Statista:

“The iPhone is not exactly cheap in the United States, but considering the prices that Apple fans have to pay in other parts of the world, the roughly $815 (depending on local sales taxes) that Americans have to shell out for an iPhone 7 (128 GB) seem like a regular bargain. According to the latest issue of Deutsche Bank’s ‘Mapping the World’s Prices’ report [PDF], the iPhone 7 costs $1,200 in Turkey, making it the most expensive place for Apple fans. Taking into account that Turkey’s GDP per capita ($9,317 according to the IMF) is less than one-sixth of that of the United States ($57,294) highlights how much of a luxury item Apple’s flagship phone really is for Turkish consumers.”

“While Apple has always been a producer of high-end devices, the iPhone’s price has recently become more of a problem with respect to the company’s overseas success. With dozens of Android devices available at a fraction of the iPhone’s price, even the appeal of the Apple brand may no longer be enough to win over emerging market customers.”

 


You will find more statistics at Statista.
 

Amazing But True: Netflix More Popular Than DVR

17 Mar

For years, cable and satellite TV service providers have used the DVR as a major competitive advantage. But, today, streaming services are changing the playing field. To the dismay of TV service providers, channels, and their advertisers, a huge number of customers are cutting the TV cord and turning to Amazon, Netflix, and other streaming subscriptions for their content — aided by smart TV sets as well as plug-in devices that can allow people to stream video content on their sets.

It may be hard to believe, given the dominance of the DVR just a few years ago, but today, slightly more U.S. households (and growing) have access to Netflix than to a DVR — according to Leichtman Research Group. The Leichtman study findings are summarized in the following Statista chart.
 

 

Connected Vehicles Generate BIG Data

14 Feb

This post is a follow-up to yesterday’s.

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As we know, the auto industry is in the midst of a major technological revolution. Although self-driving vehicles have garnered a huge amount of attention, “connected” vehicles will also have an enormous impact on marketing. Why? From the consumer’s point of view, connectivity means better Bluetooth interactivity, GPS systems, entertainment systems, roadside assistance, diagnostics, and more. From the seller’s point of view, connectivity means access to lots of big data.

Consider these observations from Felix Richter, writing for Statista:

“Modern cars are equipped with more than 100 sensors that create a constant stream of data. Measuring things like location, performance, physical parameters, and driving behavior, often several times per second, the amount of data generated by these sensors is immense. According to a McKinsey estimate, connected cars create up to 25 gigabytes of data per hour. That’s the equivalent of nearly 30 hours of HD video playback and more than a month’s worth of 24-hour music streaming.”

“According to the analysts in charge of our Digital Market Outlook, the data created by connected cars have a lot of potential in terms of monetization. Think insurance companies for example, who would likely be willing to pay good money to find out more about our driving habits. For more information about this exciting new market, please download our free market report Connected Car: Vehicle Services.”

 
Take a look at this chart to see how big the data collected from connected vehicles really are.


 

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