As we posted last year, the Fourth of July holiday remains a big deal. Below are two infographics on Fourth of July fascinating facts. What will YOU do this Year? PLEASE BE SAFE. Drive carefully. Be careful with fireworks. And do not overeat. Infographics with Fourth of July Fascinating Facts From WalletHub: “Fireworks and […]
Read moreMobile Marketing Facts
As we have noted multiple times, mobile marketing is booming. See, for example, these posts. Mobile Ads Keep on Booming in 2018. Mobile Drives E-Commerce Globally. Mobile Ads Keep on Booming in 2018. Today, we look at 104 mobile marketing facts. Yes, 104 facts!! 🙂 104 Mobile Marketing Facts Thanks to Josh Wardini for authoring […]
Read moreAdvertising Media Still Shifting
As we have noted before, this is an era with advertising media still shifting. For example, see these posts. Wherefore Art TV Advertising — U.S. B2B Digital Advertising Spending Trends — A Timeline on Advertising’s History In this post, we focus on two interesting charts from Statista. How do YOU perceive these data? No surprises, right? […]
Read moreSocial Media Future of Customer Care
Due to its importance, social marketing is a hot topic for us. In looking ahead, let’s study the social media future of customer care. These posts highlight our recent social media coverage: Following Proper Social Media Etiquette Hottest Social Media Marketing Tools Using Social Media to Boost In-Store Shopping More Social Media Marketing Tips […]
Read moreBetter Retaining Customers
Customer retention is a major driver of long-term success. Yet, it can be elusive. Thus, today’s post relates to the goal of better retaining customers. Before reading below, please check out these two posts. Post-Purchase Communication Is a BIG DEAL. THREE Infographics to Help Improve Customer Satisfaction. Better Retaining Customers Thanks to Justin […]
Read moreAre Americans Shopaholics?
Evans on Marketing Consumers and Their Behavior, Marketing Communications, Trends compulsive, infographic, Josh Wardini, shopaholic, shopping, shopping addiction
Last week, we looked at Shopper Online-Offline Psychology: Inside the Minds of Shoppers. Today, we consider this question. Are Americans shopaholics? For a lot of people, the answer may be yes. Let’s see. An Infographic Look: Are Americans Shopaholics? Thanks to Josh Wardini for authoring this section of today’s post. “You think ‘shop […]
Read moreHandling Different Kinds of Difficult Customers
A lot of companies follow the advice in these posts. Be Careful in Making Promises to Customers. 10 Tips on How Companies Can Be More Customer-Centric. Why the Customer Experience May Fail. But many also struggle with handling different kinds of difficult customers, And that is the topic of today’s post. As Megan Darmody […]
Read morePositivity Beats Negativity
Evans on Marketing Consumers and Their Behavior, Marketing Communications, Trends infographic, negativity, positivity, psychology
For most of us, we realize that positivity beats negativity in our lives. That seems obvious. But it may be tough to have our positive feelings drown out our negative ones. In particular, our results may depend on our personality, social interactions, and the situation. Consider: Are YOU Focused Enough? Insightful Self-Branding Advice Free […]
Read moreShopper Online-Offline Psychology
We need to well understand shopper online-offline psychology to beat our competitors. And it is a key part of consumer decision making. These posts look at an aspect of consumer psychology: FORTY Facts on the Psychology of Color Which Elements of YOUR Emotional Intelligence Do YOU Need to Improve? Better Customer Experience Shopper […]
Read moreLaughter Is G-R-E-A-T
Evans on Marketing Consumers and Their Behavior, Marketing Communications, Social and Digital Media humor, infographic, laughter, YouTube 2
Let the glass be half full rather than half full. Be your best friend not your worst enemy. And like Peanut’s Snoopy, remember that laughter is g-r-e-a-t! Think of something funny and feel better. Be upbeat. 🙂  From GIPHY In this post, we look at why laughter is great, present two infographics, and offer […]
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