Do We ALL Want a Deal

Today, we ask: Do We ALL Want a Deal? Research says deal-seeking cuts across shopper demographics. And we want to feel smart. 🙂 In prior posts, we studied: What Tactics Increase Customer Loyalty Disconnect Between Consumers and Companies Expand Your Brand with Digital Deals Do Shoppers Like Dynamic Pricing? Are Americans Shopaholics?   Do We […]

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Transforming Marketing Departments

We look at how firms are transforming marketing departments. In sum, how should marketing departments act in today’s evolving competitive environment?

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Can You Afford to Become an Entrepreneur?

Can You Afford to Become an Entrepreneur? According to Megan Darmody of Siege Media: “As a busy entrepreneur who’s building your business from the ground up, you’re likely to face some ups and downs. And that’s regardless of what industry you’re in. There are hurdles in any aspect of business. But what’s most important is […]

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Small Businesses Are Charging Ahead

As we noted earlier this month, many small business trends are worth studying. Now, let’s consider how small businesses are charging ahead. According to Vangie Beal for Webopedia: “A small business is privately owned and operated. And it typically employs a small number of workers. In the United States, the the U.S. Small Business Administration (SBA) […]

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Watch Several Super Bowl LII Company Ads

As we reported yesterday, the Super Bowl remains the most viewed program in the United States. And Super Bowl Bowl LII was no exception. In this post. let us watch several Super Bowl LII company ads. Then, YOU decide which ones you like best. And tomorrow, we will look at what experts say about Super […]

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Deliverer Entering Person’s Home OK?

What do YOU think of this: A Deliverer Entering Person’s Home OK? Amazon believes many of its customers will love this practice. And that they will pay for it. But, critics say most people won’t want a stranger in their home if they are away. We know most shoppers want convenience and speed in having […]

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Happy Thanksgiving. Black Friday Shopping Next?

We wish you Happy Thanksgiving. Now, we ask you a question. Is Black Friday shopping next?     And remember to look at our holiday shopping tips.   Black Friday Shopping Next? Despite many shoppers avoiding Black Friday, millions are getting revved up. And they spend billions of dollars over Thanksgiving weekend. What about YOU? […]

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U.S. Consumers Start 2017 Holiday Shopping

It may be hard to believe. But many U.S. consumers have begun holiday shopping. And we are in October!! Let’s look at when some U.S. consumers start 2017 holiday shopping. Here are some related shopping posts from past holiday periods.   Shopping List: Part 1.   Shopping List: Part 2.   Do Retailers Offer What We Want During […]

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