It is impossible to discuss the Super Bowl without an article on newly-retired Tom Brady. Not only is he a 7-time Super Bowl winning quarterback (and 5-time MVP). Tom …
Key Events in Super Bowl History
The first Super Bowl was held in 1967. On February 13, 2022, Super Bowl LVI will be played in Los Angeles. Why is this such a big deal for …
Ad Age’s Best Places to Work in 2022
As we reported last year, Advertising Age annually examines the top employers in marketing. Below, look at Ad Age’s best places to work in 2022.
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… Read moreWill Removing Cookies REALLY Help Privacy?
Evans on Marketing Business Analytics and Marketing Information, Business-to-Business, Consumers and Their Behavior, Distribution, Global Marketing, Good and Bad Examples of Marketing, Marketing Communications, Privacy, Identity Theft, and Ethical Issues, Trends business model, ethics, experiential marketing, online information, privacy, promotion, third-party cookies, Wall Street Journal
Online privacy and tracking are topics we have addressed before. In response, Google and Apple, among others, have been working to restrict the use of cookies. In reality, this …
2021 Consumer Shopping Trends
Back in February, we examined expected shopping patterns for 2021. How close did these projections come to reality? To answer, let us review more recent 2021 consumer shopping trends.…