Does YOUR Brand Creep Out Customers

Does YOUR brand creep out customers ? Obviously, that is not a good business practice. Due to the questionable practices of some firms, we’ve at looked at various related topics. And these include: Stronger FTC Influencer Marketing Rules Consumer Trust: Interesting Research Findings More Gamesmanship on Retail Prices — Even Online When Is a “Sale” […]

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Key 2018 Influencer Marketing Trends

As we have noted: A popular new concept is “influencer marketing.” What is it? And how should it be used? This post deals with 2018 influencer marketing trends.   What Is Influencer Marketing” According to Evans on Marketing: “Influencer marketing is a BIG deal. With it, we target well-known individuals. Their effect on the purchase […]

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Holiday Advertising 2017: John Lewis Features Moz

John Lewis is a British retailer that operates department stores, home goods stores, supermarkets, and online and catalog businesses. Each year, it starts the Christmas season early. Let’s look at holiday advertising 2017: John Lewis features Moz. Two weeks ago, we posted about Building Social Media Marketing Strategies. This is a more “fun” post.   Holiday Advertising […]

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Small Business Promotion: Free Resources

Big firms may spend a lot of money to promote their businesses. And they may use all types of offline and online media. But what about about small firms? Many don’t even use free information. They don’t read posts such as these. Marketing Tips for Small Businesses.  FREE Marketing Planning Tools!  Today we look at […]

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