Recently, we wrote about “Marketing and Sales: Better Cooperation Needed.” But, the same may also be said about about marketing and IT (information technology).
As reported by eMarketer…
Which companies are role models with regard to customer experience excellence? Let’s turn to the 2015 Gartner and 1to1 Media Customer Awards competition:
“Since 2004, Gartner and 1to1 Media have …
Read moreTo stimulate its Prime Membership business, Amazon has created a new “Prime Day” holiday on July 15, 2015.
As Tim Parry recently reported for Multichannel Merchant: “While not unheard …
Read moreIn today’s multimedia, digital advertising/promotion environment, consumers do not view all sources as equally trustworthy (or very trustworthy). For this post, let’s consider the trustworthiness of media by women consumers.…
Read moreGreat ads can inspire us and elevate the image of an organization and its brands. Unfortunately, in this era of heavy advertising clutter, “inspiring” ads are too rare. 🙂
So, …
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