See 13 examples of excellent global marketing strategies.
Read moreTakeaways from Best Marketing Campaigns
Evans on Marketing Marketing Communications, Product Management, Social and Digital Media advertising, best practices, HubSpot, promotion, Spotify, Venmo 9
Let’s look at takeaways from the best marketing and advertising campaigns.
Read moreAre You Self-Aware?
Are you self-aware? That is a multi-million dollar question. If you answer no, your self-brand and career may be hindered. Therefore, read this post to be more aware. And act on your self-assessment! Related posts to read: Insightful Self-Branding Advice Video Tips to Help Improve YOUR Self-Confidence Self-Branding for Professional Success Personalized Self-Assessment Infographic [No […]
Read moreFree Advertising Tools for Small Businesses
In this post, we cite free advertising tools for small businesses. By using these tools, a firm can hold down its costs. And it can advertise more effectively. Because we like free, also consult these other resources: Useful Free TrendWatching Resources 2018 Marketing Budget Free Templates Small Business Promotion: Free Resources FREE Marketing Planning Tools! […]
Read more2018 Marketing Budget Free Templates
With this post, we conclude our three-part series on the marketing budget. This topic merits the detailed coverage. First, we presented 2018 Marketing Budget Trends. Then, we covered 2018 Marketing Budget Strategies. And we conclude with our 2018 Marketing Budget Free Templates. Before actually setting up a marketing budget, ask yourself several questions. And here […]
Read moreHow to Better Deal with Difficult People
Evans on Marketing Careers, Consumers and Their Behavior, Marketing Communications, Trends HubSpot, NetCredit, reducing stress, working with difficult people 1
Why is Glassdoor’s 2018 Best U.S. Employers list so popular? Because it is based on opinions of real employees and their feelings about their work environment. Great firms equal happy employees. However, we may find ourselves in a not so pleasant situation. Either on the job or in our personal life. As a result, we […]
Read moreAddressing Competitive Analysis Questions
Ongoing Competitive Analysis a Must Good competitive analysis is essential. And that applies to large AND small firms. This post covers addressing competitive analysis questions. But first, let us begin with three observations by us. Detailed, accurate information helps firms make better decisions. And firms then enact better tactics. Yet, getting comprehensive, targeted data is […]
Read moreInsightful Self-Branding Advice
Evans on Marketing Careers, Marketing Communications career tips, HubSpot, opportunity, planning, self branding 17
Insightful Self-Branding Advice. We value this topic as one of our favorites. And make it one of YOURS! Great self-brands lead to great careers. 🙂 How would YOU address these comments: I regularly ask my undergraduate and graduate students: Why should an employer want to hire YOU? What distinctive skills do YOU offer? Past posts […]
Read moreHumanizing and Entertaining Ads
Evans on Marketing Consumers and Their Behavior, Global Marketing, Good and Bad Examples of Marketing, Marketing Communications, Online Marketing, Product Management, Social and Digital Media, Sports and Entertainment Marketing activities, advertising, Android, best, Dove, experiential marketing, Facebook, HubSpot, opportunity, promotion, Reebok, Shubham Banerjee & Intel Edison, social media, success, viral, YouTube 10
HubSpot recently identified 12 enjoyable video marketing campaigns: “What better medium to propel the new wave of humanized marketing than video? It’s one of the most effective media for marketers. Seventy-three percent of respondents in a 2015 Web Video Marketing Council study indicated that video had a positive impact on their marketing results. Click here […]
Read moreThe Fascinating Evolution of Blogging
Evans on Marketing Business Analytics and Marketing Information, Consumers and Their Behavior, Distribution, Learning How to Blog, Design Web Sites, and Innovate with Mobile Media, Marketing Communications, Online Marketing, Social and Digital Media, Trends blog, business model, competition, customer expectations, evolution, experiential marketing, HubSpot, innovation, mobile media, opportunity, planning, promotion, social media, trends, trust 5
Blogging has come a long since its humble origins in the 1990s. Based on Tumblr data, we estimate that there are about 310 million blogs worldwide, with millions and millions of posts each day. So, how has the blogosphere evolved over the years? Recently, HubSpot’s Amanda Zantal-Wiener helped us answer this question: “We’ve found that […]
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