In July, we wrote about planning for the “new normal.” For this post, we discuss a marketing reset framework. And highlight an excellent Gartner video.
With the new normal post, …Read more
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Generally, CMOs (chief marketing officers) have a lot of clout in their firms. Of prime importance is CMO spending plans. For many firms, these plans set guidelines with regard to
As we regularly report, new technologies keep emerging and growing. For example, last month we looked at the increasing availability of charging devices for electric vehicles. Today, we consider …