Shopping Smart on Prime Days

Evans on Marketing Consumers and Their Behavior, Good and Bad Examples of Marketing, Marketing Communications, Online Marketing, Pricing, Privacy, Identity Theft, and Ethical Issues, Social and Digital Media, Trends , , , , , , ,

 
Today and tomorrow, Amazon offers Prime Days, with large sales promised. Joining the shopping frenzy are others such as Walmart and Target. However, shopping smart on Prime Days …

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Amazon Creates Its Own “Prime” Holiday

Evans on Marketing Consumers and Their Behavior, Distribution, Global Marketing, Marketing Communications, Online Marketing, Social and Digital Media , , , , , , , , , 3

To stimulate its Prime Membership business, Amazon has created a new “Prime Day” holiday on July 15, 2015.

As Tim Parry recently reported for Multichannel Merchant: “While not unheard …

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