The Leading E-Commerce Firms Globally

A.T. Kearney publishes a yearly Global Retail E-Commerce Index™: “The Global Retail E-Commerce Index™ ranks the top 30 countries for their E-commerce potential, based on several variables that rate both a country’s current market and its potential for growth. The findings provide a wealth of information for retailers to use in developing successful global E-commerce […]

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How Do Companies Rank on Reputation?

Several companies have taken big hits to their reputations in recent years, including Volkswagen, Sears, Monsanto, and Goldman Sachs. Other companies are rated quite highly, such as Wegmans Food Markets, Amazon.com, Samsung, and Costco. Take a look at the slideshow below, which highlights the findings of the 2015 Harris Poll Reputation Quotient® Study.    

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The Best of Evans on Marketing in 2015

Here the ten most-viewed posts made in 2015 by Evans on Marketing. Please take a look. Thanks. See How Well You Can Do on This Entertaining Marketing Quiz For What Career Are You Best Suited? Be a Smart Customer: 2015 Holiday Shopping Tips Body Language Errors to Avoid During Interviews What Are the Toughest Languages to Translate? Doing Better with […]

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Updating Our Most Popular Post EVER

Online Shopping Behavior by Gender and Age has been our most popular post since we started this blog in 2012. It has been viewed thousands of time. Thank you! As a result, with the start of 2016, we are updating this post with EIGHT new sources of information (all published in 2015) on online shopping […]

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Inc.’s Coolest New Products for 2015

There are all kinds of best lists that appear at this time of year. We’re noting a few of them. In the area of innovation, one of the coolest (pun intended. 🙂 ) lists is a ranking of the coolest products of the year. Bartie Scott has identified 15 cool new products in 2015 for […]

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Best Books of 2015 for Entrepreneurs

Thinking of a starting a new business? If the answer is yes, then you need the best information and advice possible. And there are a lot of excellent books out there to choose from and read. Geoffrey James, an Inc. contributing editor, recently published a top ten list of the best books of 2015 for […]

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Be a Smart Customer: 2015 Holiday Shopping Tips

Every year, I offer a list of holiday shopping tips intended to help shoppers avoid overspending their budgets. Since the holiday season starts earlier and earlier each year, I’m moving up my tips post. According to the National Retail Federation, the holiday season actually started in October. So, here are my 2015 shopping tips as […]

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2015 Most Desired Employers by U.S. Business Students

Universum is the global leader in employer branding. Annually, it conducts student surveys to determine their ideal employers. In Part 1 of our two posts on these surveys, U.S. undergraduate and MBA business student surveys are highlighted. In Part 2, global/foreign students will be highlighted. The 2015 Universum U.S. Undergraduate Student Survey results are based […]

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The 2015 Gartner & 1to1 Media Customer Experience Excellence Award Winners

Which companies are role models with regard to customer experience excellence? Let’s turn to the 2015 Gartner and 1to1 Media Customer Awards competition: “Since 2004, Gartner and 1to1 Media have honored these leading customer-centric companies for their outstanding business performance and exceptional results through the Gartner & 1to1 Media Customer Experience Excellence Awards. For the […]

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