As we have written several times (see, for example: 1, 2, 3, 4, 5), developing, managing, and marketing one’s self brand could be THE most …
Read moreProfiling the Cyber Criminal and Fighting Back
For Marketers: Big Data Marches Ahead
In what areas are big data having the biggest impact?
Check out research reported by eMarketer by clicking the chart.

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Trendwatching: Asia, Latin and Central America, and Africa
Evans on Marketing Consumers and Their Behavior, Global Marketing, Trends Africa, Asia, Central America, customer expectations, customer satisfaction, global, opportunity, South America, tips, trends, Trendwatching
Trendwatching.com puts out a lot of excellent multimedia information on what’s happening now — and where things are headed. As Trendwatching.com notes at its Web site: “We help 260,000+ subscribers …
Read moreBe a Smart Customer: 2014 Holiday Shopping Tips
Every year, I offer a list of holiday shopping tips intended to help shoppers avoid overspending their budgets. Since the holiday season starts earlier and earlier each year, I’m moving …
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