Self Branding for a Successful Career

12 Jan

Self branding — how we wanted to be perceived by employers, potential employers, peers, and others — is a major key to long-term career success.

With this in mind, here are a few questions:

  • Can you summarize yourself professionally in 25 words or less?
  • Do you have the skill set that employers want?
  • Is your skill set distinctive?
  • Do you regularly review and update your self positioning statement?
  • Do you regularly add to your skill set?
  • Is your self positioning statement well articulated at the top of your resume and at your LinkedIn profile?
  • Do you seek out feedback on your LinkedIn profile?
  • Is your self branding an honest reflection of yourself?

 

Here are some helpful posts that we have made on this topic. Take a look:

 

10 Responses to “Self Branding for a Successful Career”

  1. bermanevansretail January 12, 2014 at 12:43 pm #

    Reblogged this on Retailing: From A to Z by Joel Evans and commented:
    Many tips and links to promote career success

  2. jarago2@pride.hofstra.edu February 3, 2014 at 1:30 pm #

    As a college senior, one major dilemma is looking for a full time job with a career. Due to economic conditions, one way stand out among employers is how a person markets themselves. Marketing yourself well can easily be a yes or no for a job.

Trackbacks/Pingbacks

  1. Self Branding for a Successful Career | Careers... - January 12, 2014

    […] Self branding — how we wanted to be perceived by employers, potential employers, peers, and others — is a major key to long-term career success. With this in mind, here are a few questions: Can y…  […]

  2. Better Positioning Yourself for a Promotion | Evans on Marketing - February 26, 2014

    […] We’ve written a lot about the importance of self-branding as part of the career development process. […]

  3. Building an Online Brand Reputation | Evans on Marketing - March 9, 2014

    […] it is so important, we have made a number of posts on self branding, such as this one. Today’s post shows how to build a better online self brand […]

  4. An Infographic Primer on Self-Branding | Evans on Marketing - April 11, 2014

    […] we have noted through several posts (click here, for example), self-branding is an essential tool in one’s career […]

  5. How the Wrong Words Can Hurt Our Self-Positioning Efforts | Evans on Marketing - May 17, 2014

    […] we have discussed in numerous posts (click here, for example), the way we describe ourselves to others has a big impact on our […]

  6. A Bundle of Resume Tips | Evans on Marketing - May 31, 2014

    […] To learn more about the value of self branding, read here. […]

  7. How to Write a Better Resume | Retailing: From A to Z by Joel Evans - May 31, 2014

    […] To learn more about the value of self branding, read here. […]

  8. Resume Tips | Zarb Means Business - May 31, 2014

    […] To learn more about the value of self branding, read here. […]

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