Yes, the calendar reads November 7. And holiday shopping is well underway. Really! This continues the early holiday shopping trend. Here, we study online holiday shopping 2018.
This …
Read moreEvery year, Evans on Marketing offers a list of holiday shopping tips intended to help shoppers avoid overspending their budgets. Be smart holiday …
Read moreEvery year, Evans on Marketing offers a list of holiday shopping tips intended to help shoppers avoid overspending their budgets. Below are our 2017 smart holiday shopping tips in the …
Read moreMarketing Professor Anne Hamby of the Zarb School of Business at Hofstra University is an expert on consumer behavior. Recently, she participated in a video interview about the holiday shopping …
Read moreYes, Black Friday WEEK is finally here — after weeks of being bombarded by holiday shopping ads. This post has two goals: (1) To alert you to the possible deceptions …
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