Opportunities from Marketing EDGE
Hello,
My name is Rachel Fontana and I am the Assistant Program Manager at Marketing EDGE. Marketing EDGE is a nonprofit organization dedicated to educating, developing, …
Read moreGlobally, Brick-and-Mortar Stores Still Alive and Kicking
Despite perceptions to the contrary, on a global basis, the brick-and-mortar store is not fading away in the face of online and mobile shopping — as long as such stores …
Read moreHow to Generate Greater Customer Loyalty
by Joel R. Evans and Barry Berman
In this post, we continue our discussion about gaining the loyalty and increased patronage of current customers. Our focus is on the value of …
Read moreMarketing Budgets Report 2015
Evans on Marketing Business Analytics and Marketing Information, Business-to-Business, Consumers and Their Behavior, Good and Bad Examples of Marketing, Product Management, Technology and Marketing, Trends 2015, analytics, budget, competition, eConsultancy, marketing, online information, opportunity, Oracle, planning, Responsys, trends 3
Marketing budgets in 2015 are expected to grow, in some cases, for the first time in years.
As Nicola Cooper reports for Responsys:
“The Econsultancy Marketing Budgets Report 2015…
Read moreInfographics Made Simple
Have you ever wondered how difficult it is to prepare your own colorful, fact-filled, dynamic infographics?
Well, Erik Devaney, writing for HubSpot, shows how simple this is via a series …
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