A Beginner’s Guide to Keyword Research for Search Engine Optimization (SEO)

Evans on Marketing Business Analytics and Marketing Information, Learning How to Blog, Design Web Sites, and Innovate with Mobile Media, Marketing Communications, Social and Digital Media, Technology and Marketing , , , , , , 8

An important goal for ANY firm involved with the Internet and social media is to gain the best possible search engine placement (SEO).

For those new to SEO, Rachel Sprung …

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Using Database Marketing to Target Loyal Customers: A Small Business Guide

Evans on Marketing Business Analytics and Marketing Information, Consumers and Their Behavior, Distribution, Trends , , , , , , , , , 6

by Joel R. Evans and Barry Berman

As we noted last month, too many firms concentrate on how to woo new customers and do not pay enough attention to what …

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