As we have noted before, Millennials represent a huge, demanding, and challenging consumer segment for marketers. With that in mind, let’s ask: What brands are doing best among Millennials?…Read more
Samsung, which makes major appliances as well as other consumer electronics is set to introduce its “Family Hub Refrigerator” in Spring 2016. Do YOU think this product will be a …Read more
Not all product ideas that we come up with have commercial potential. So, how do we determine which ideas have the best odds of succeeding?
For some tips, check out …Read more
Recently, the Boston Red Sox baseball team was honored by President Obama for winning the 2013 World Series. The tradition of U.S. presidents honoring winning teams and athletes goes back …Read more
As smartphone technology evolves and competition becomes more intense in that market space, innovations are not only focusing on features but also on phone size. Thus, we now have still …Read more