Amazing But True: Netflix More Popular Than DVR

For years, cable and satellite TV service providers have used the DVR as a major competitive advantage. But, today, streaming services are changing the playing field. To the dismay of TV service providers, channels, and their advertisers, a huge number of customers are cutting the TV cord and turning to Amazon, Netflix, and other streaming […]

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Ads on the Golden Globes Are Different!

The Golden Globe Awards were presented last Sunday. As more of a “party” show than others, the Golden Globe show attracts edgier ads. Here are two examples.   As reported by T. L. Stanley for Adweek: “For fans who didn’t know that A-list movie star Drew Barrymore is shilling for a Weight Watchers-like program, surprise! […]

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Netflix Keeps on Rolling

After a few hiccups (such as the introduction of dual subscriptions), Netflix is certainly on a roll again. And a large part of Netflix’s recent success has been tied to its development of original programming, including Emmy-winning House of Cards. This move has changed the business for the industry and drawn emulators like Amazon. Here […]

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Netflix Going Social on Facebook

Netflix has added social features so streaming members can link their accounts to Facebook, so they can see what friends have viewed by adding new “Friends’ Favorites” and “Watched by your friends” rows to Netflix. Members share what they watch just within Netflix and can optionally share to Facebook.     Post suggested by KCJ […]

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