Burger King Looking to Keep It More Real

Evans on Marketing Consumers and Their Behavior, Distribution, Good and Bad Examples of Marketing, Health, Marketing Communications, Product Management, Social and Digital Media, Sports and Entertainment Marketing , , , , , , , , ,

 
Curious about this title? “Burger King Looking to Keep It More Real.” Well, it refers to the fast-food chain’s newest attempt to present itself as healthier to consumers. Building …

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Hacking Hits American Companies Big Time

Evans on Marketing Business-to-Business, Good and Bad Examples of Marketing, Privacy, Identity Theft, and Ethical Issues, Social and Digital Media, Technology and Marketing, Trends , , , , , , , , , , , , , , 8

Hacking occurs when someone accesses a computer system by illegally circumventing its security system. In recent years, hacking has affected a number of government agencies, companies, and private parties (US!). …

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