We’ve written a lot about the remarkable rise of Asian powerhouse Samsung Electronics, most recently just last week. But we’ve also reported on the decline of another Asian …
Read moreIgnoring Social Media at Your Peril
Evans on Marketing Social and Digital Media, Trends customer expectations, customer satisfaction, interview, joel evans, onlyit.ca, opportunity, planning, Rachel Levy Sarfin, social media, tips, trends 6
Last week, we wrote about how many firms are having trouble keeping up with social media (click here for that post). After reading this story, Rachel Levy …
Read moreUpgradia: Another Term for the Marketing Vocabulary
In recent years, we’ve learned about friending, showrooming, tweeting, pinning, blogging, twerking (oops, how did that show up here? 🙂 ), and a whole lot more.
Today, we can add …
Read moreQuestions NOT to Ask During a Job Interview
At some point during a job interview, the interviewer is likely to ask the applicant if he or she has any questions. This is can be a terrific opportunity to …
Read moreAdvertising at the End of the Super Bowl? Have an Ad That’s Viral!
Evans on Marketing Consumers and Their Behavior, Good and Bad Examples of Marketing, Marketing Communications, Social and Digital Media, Sports and Entertainment Marketing advertising, customer expectations, entertainment marketing, planning, promotion, sports marketing, Super Bowl, viral, YouTube 13
Until last night, many of the recent Super Bowl games have been close. This makes advertisers VERY happy. Why? Because the viewership of the game stays high and ads in …
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