In our new digital world, the amount of data that are available is massive. And such data can sometimes come from unexpected and unusual sources.
Consider these observation from Katie …
Read moreWho Wants to Be a Billionaire?
Evans on Marketing Careers, Social and Digital Media, Technology and Marketing, Trends billionaire, career, infographic, Internet, new media, old media, Staff.com, success, technology, trends, Web 1
Today’s up-and-coming billionaires are sure different from those in the past. It’s often a battle of the old media versus the new media.
Take a look at this infographic.…
The Biggest Online Challenges for B2B Marketers
Evans on Marketing Business Analytics and Marketing Information, Business-to-Business, Online Marketing B to B, B2B, eMarketer, Internet, online marketing, opportunity, planning, promotion, trends
Business-to-business marketers face some key online challenges that must be addressed.
According to eMarketer: “Business-to-business (B2B) companies are constantly searching for new client prospects that can benefit from their services. …
Read moreSocial Media and Brands: A Global Perspective
Evans on Marketing Consumers and Their Behavior, Distribution, Global Marketing, Online Marketing, Product Management, Social and Digital Media, Trends analytics, brand, eMarketer, experiential marketing, global, Internet, Ipsos Global @dvisor, Ipsos OTX, opportunity, product management, product positioning, shopper, social media, social network, trends 3
In a recent article, eMarketer reported the results of a research project conducted by Ipsos OTX and Ipsos Global @dvisor that examined Internet users’ involvement with brands’ social network pages. …
Read morePost SOPA, What Is the Next Frontier for Internet Copyright Protection?
from Knowledge@Wharton
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The overriding question is how to regulate the Internet enough to protect intellectual property, while not violating individual freedoms and …
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