A New Ad Age Fact Pact on Mobile Media

Advertising Age has just published a terrific new report: Mobile Fact Pack.

This report includes information on mobile ad spending, Facebook and other mobile media leaders, industry market shares

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In Today’s World, Valuable Data Can Be Found Almost Anywhere

In our new digital world, the amount of data that are available is massive. And such data can sometimes come from unexpected and unusual sources.

Consider these observation from Katie

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Where Companies Get Their Consumer Data

No surprise: The best source for companies to acquire data on consumers is the Web.

As eMarketer notes: “Marketers worldwide are continuing to invest in making sense of the surge

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