Whether we are reviewing our company’s reputation or our own personal self-brand, the results may be challenging because of the spread of fake news and the proliferation of negative social …Read more
Several companies have taken big hits to their reputations in recent years, including Volkswagen, Sears, Monsanto, and Goldman Sachs. Other companies are rated quite highly, such as Wegmans Food Markets, …Read more
Understanding and managing a company’s online reputation are not easy tasks. A lot of what is said online is beyond the control of the firm.
So, what can be done? …Read more
Mary Goodman and Rich Russakoff recently wrote (for CBS Money Watch) about enhancing an online business reputation: “What can a business owner do to build a stellar online reputation and …Read more