Keeping Customer ‘Face Time’ with Digital Marketing

In this Entrepreneur magazine video, expert Jason Falls answers a business owner’s question on how to maintain that personal connection to customers when you’re using digital marketing methods.



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What Happens When the Iconic Company Founder Departs?

Companies have used their founders as spokespeople in their TV commercials for decades — as with Colonel Sanders for Kentucky Fried Chicken and Dave Thomas for Wendy’s. And these founders

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Is It OK for Celebrities to Plug Products on Social Media?

Many celebrities have very active social media accounts, some attracting millions of followers. For the most part, those followers are happy to read about the lives and activities of the

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