Over the last two weeks, we had five posts related to COVID-19. And the tragedy of this virus keeps on expanding. We feel for everyone and their families who …
Characteristics of Unicorns
Evans on Marketing Business-to-Business, Distribution, Global Marketing, Technology and Marketing Embroker, entrepreneur, infographic, startup, unicorn
As a key goal, entrepreneurs would love to become unicorns. Why? According to the Corporate Finance Institute: “Unicorn” is a term that describes a privately-owned startup with a valuation …
Read moreCan You Afford to Become an Entrepreneur?
Evans on Marketing Business Analytics and Marketing Information, Careers competition, entrepreneur, financing, opportunity, planning, startup 2
Can You Afford to Become an Entrepreneur? According to Megan Darmody of Siege Media:
“As a busy entrepreneur who’s building your business from the ground up, you’re likely to …
Read moreMaking YOUR Brand Stand Out
Evans on Marketing Marketing Communications, Product Management, Social and Digital Media brand, branding tips, infographic, startup 2
As we know, brand recognition, brand preference, and brand loyalty often make or break a company. Making your brand stand out is especially important for startups. And these firms …
Reasons Numerous Startups Fail
Starting a new business is often much harder than startups realize. For many reasons numerous startups fail. To the extent possible, they must be avoided.
Look at three of our …
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