Lauren Behr is an Assistant Director at Hofstra’s Career Center, who recently wrote an interesting story for the Career Center blog. The story is based on the “Six Thinking Hats” …
Read moreHow to Write a Great Cover Letter and Resume
Evans on Marketing Careers career, cover letter, opportunity, planning, resume, success, tips, video 3
In this video, Linda Spencer, assistant director of the Office of Career Services at Harvard Extension School, offers cover letter and resume writing tips to sell yourself and get your …
Read moreHow Coca-Cola Is Enhancing Brand Engagement
Coca-Cola has been a worldwide leader for more than a century, and this is no accident. The company has been an innovator in both its product positioning and its marketing …
Read moreIs the P&G Innovation Well Running Dry?
For many decades, Procter & Gamble has been the leading consumer products company in the world. (Today, it battles Unilever for global supremacy.) Among P&G’s best-known brands are Bounty, Charmin, …
Read moreCould Your Facebook Profile Win Or Lose You the Job?
Evans on Marketing Careers, Social and Digital Media bad behavior, career, Facebook, good manners, opportunity, planning, social media, tips, video